Flint area business leaders are turning to social media as a way to counter negative publicity about the city’s drinking water crisis.
The Flint/Genesee Chamber of Commerce has launched a #ChooseFlint campaign, where it encourages people to share images of Flint on Facebook and other social media.
Heather Kale is with the Chamber. She hopes #ChooseFlint will persuade people to visit Flint.
“We’re just hoping it catches like wildfire and really makes an impact in our community,” says Kale.
Kale says the recent Democratic presidential debate had an affect on the local economy with out-of-town journalists and others filling hotel rooms and restaurants in Flint for several days.