Yesterday afternoon, Michigan Democratic Party Chairman Mark Brewer announced a new billboard which they're hoping may capitalize on lower approval numbers for Governor Rick Snyder.
The strategically placed billboard is on I-96 – between Lansing and Brighton. Brewer estimates 160,000 commuters every week will see the billboard including (if he’s looking) the governor himself.
From the Dem’s press release:
“Democratic groups from across the state, as well as hundreds of individuals — including many new online donors to the Michigan Democratic Party — chipped in a little to make a big statement to Rick Snyder,” said Michigan Democratic Party Chair Mark Brewer.
So what does Michigan think of Governor Snyder?
EPIC MRA, a survey research firm in Lansing, polled 600 voters on February 13.
- Total Favorable 42 percent
- Total Unfavorable 46 percent
- Undecided 12 percent
42 percent is the Governor's lowest 'favorable' rating in the EPIC MRA poll in the last year.
And for Michigan – are things generally headed in the right direction, or, have things pretty seriously gotten off on the wrong track?
- Right Direction 41 percent
- Wrong track 46 percent
- Undecided 13 percent
Yesterday Snyder's chief of staff was quoted on Mlive – possibly hinting at a 2nd term for the governor:
"Ours is an eight-year project," Dennis Muchmore said Wednesday at the Michigan Society of Association Executives 2013 Legislative & Public Policy Conference. "We're not here to win the polls at the end of the second year. We're here to fundamentally change the way the state operates and does business."
- Chris Zollars, Michigan Radio Newsroom